I posted Munro’s Kipling parodies (‘The Political Jungle Book’ and ‘Not-So Stories’) here last year including the cartoons done by Francis Carruthers Gould. I hadn’t realised (until I came upon the following picture by chance) that the illustrations are also parodies of Kipling. (Kipling did the illustrations for the Just So Stories himself.)
Below is a picture from the British Library flickr account (Source: https://www.flickr.com/photos/britishlibrary/11240828966/in/album-72157672074712488/). According to the webpage, the digitised image is from page 223 of “The Writings in Prose and Verse of Rudyard Kipling. (‘Outward Bound’ edition.) [With plates, including portraits.]”. Oddly, when you follow the link to the digitised book you get a collection of Kipling’s verse which definitely doesn’t contain this particular picture.
Munro was fortunate as a freelance writer because he did not have to hawk around his stories. As you can see from the “first publication” table, the vast majority of them were printed in one of three outlets. In order of Munro’s connection with them, they were:
1. The Westminster Gazette
The front page of the Westminster Gazette, 25 September 1901, with Saki’s first Reginald story.
Founded in 1893, it quickly became one of the pre-eminent Liberal daily newspapers. In Munro’s day it supported the Asquith/Grey wing of party. It was an evening paper, printed on green paper to make it easier on the eyes when read under artificial light.1 A prestigious newspaper with a wide influence despite its small circulation (20,000 copies sold but read by an estimated 100,000),2 it never made a profit, relying instead on subsidies from wealthy Liberal supporters. It was required reading in “clubland” and political circles. It also published sketches and short stories and could make a writer’s reputation. Munro was introduced to the paper’s editor J.A. Spender by its renowned cartoonist Francis Carruthers Gould; the result was the collaboration The Westminster Alice. It was owned by George Newnes till 1908, then sold to a consortium headed by Alfred Mond/Sir John Brunner/Weetman Pearson (different sources name different men as the key mover behind the purchase).
2. The Morning Post
Founded in 1772, it first supported the Whigs but reoriented to the Tories from 1795 when bought by Daniel Stuart. From 1876 it belonged to the Borthwick family. It is said to have been the first daily newspaper in London to regularly feature notices of plays and concerts (from the early 20th century.) It was highly respected and had a tradition of publishing good writing: Dr. Johnson, Wordsworth, Coleridge, Charles Lamb, George Meredith, Thomas Hardy and Rudyard Kipling were all contributors. It employed Munro as a foreign correspondent in the Balkans, eastern Europe, Russia, and Paris from 1902 to 1909.
3. The Bystander
Advertisment in the Daily Mail for The Bystander.
This was a magazine of about eighty pages established in 1903 by the proprietors of the Graphic. Published weekly on Wednesdays in ‘tabloid’ form, it was targeted at “persons of refinement and taste” (according to its advertisements). It was attractively produced, being printed on high-quality, glossy paper, and included a colour supplement. Illustrations, photos and cartoons complemented its coverage of social, literary and theatrical news, as well as of sport (“for both sexes”, the Daily Mail noted), travel and fiction. It also printed short stories; Daphne du Maurier was another prominent author featured early in its pages. At the time of Munro’s connection with it its editor was William Comyns Beaumont.
Boyce, George, et al., editors. Newspaper History from the Seventeenth Century to the Present Day. Constable; Sage Publications, 1978.